Transforming Museum Experiences With AI-Powered Scavenger Hunts
Museums everywhere are looking for new ways to capture visitor interest, improve engagement, and create memorable experiences. The St. George Dinosaur Discovery Site recently made a bold shift—from traditional paper scavenger hunts to a fully digital, AI-driven solution powered by Seekr Games.
This move not only modernized their visitor experience but also opened the door to new engagement insights, higher participation rates, and a more exciting way for guests to explore the museum.
Why the Museum Upgraded From Paper to Technology
For years, paper scavenger hunts appealed mostly to kids. Adults rarely joined in, papers were lost or discarded, and there was no way to track participation.
Not only were papers a hassle to collect and organize for end results, but the cost alone for them was significant enough that it made switching to digital an easy choice.
After switching to Seekr’s AI scavenger hunt platform, the museum immediately noticed a broader appeal.
“Children AND adults participate in the hunt now.”
With a simple QR code scan, visitors start exploring instantly—no app download required. This shift mirrors what people search for today: interactive museum experiences, fun scavenger hunt ideas, and engaging activities for families.
Key Results: Higher Participation, Better Insights, and More Fun
A Clear Boost in Visitor Engagement
49.3% completion rate among all joined players
Visitors who joined but didn’t play still interacted with scanning the QR
These numbers are strong compared to typical museum scavenger hunt engagement, where completion data is often nonexistent.
Increased Dwell Time (A Win for Exhibits)
Participants spent:
~32.4 minutes on average to complete all 12 tasks
This added time increases visitor depth, learning retention, and overall experience satisfaction—key benefits for any museum.
AI-Powered Data You Can Finally Use
Because Seekr Games validates tasks through photo-recognition AI:
Average accuracy rate was 58%
The most-completed task reached 87% completion
The least-completed still achieved 75.62%
With 12 tasks spread throughout the museum’s single large exhibit hall, this level of detailed insight was previously not possible.
“This data is very reliable and can help guide us in making decisions about the hunt.”
Museums can now see:
Which tasks spark the most interest
Where visitors spend time
How to improve future hunts
Who completed the hunt (for prizes, memberships, or return-visitor incentives)
This transitions scavenger hunts from a passive, one-off activity into an actionable engagement strategy.
How Visitors Join: Simple, Fast, and Universal
The museum’s onboarding process is friction-free:
Staff introduce the hunt at the front desk
Visitors scan a QR code
Additional QR signs appear throughout the exhibit
This aligns with what modern visitors expect—mobile-friendly activities that don’t require downloading an app.
The museum shared:
“It has truly been wonderful”
Why AI Scavenger Hunts Are Perfect for Museums
Whether you're running a science center, art museum, history park, or educational tour, Seekr Games brings modern solutions to timeless visitor engagement challenges.
With Seekr, museums get:
Mobile-friendly web-based scavenger hunts
AI-validated answers (photos, objects, exhibits)
Real-time host tracking and dashboards
Completely paperless operation
Increased visitor engagement and dwell time
Automatic analytics and post-visit insights
This approach also aligns with broader trends driven by search interest—including scavenger hunt ideas, interactive museum activities, and team-based treasure hunts (popular for school groups and corporate travel groups).
The Bigger Picture: Scavenger Hunts Aren’t Just for Kids
Search volume proves it:
“Scavenger hunt” – 27,100 monthly searches
“Scavenger hunt ideas” – 6,600 monthly searches
“Team building scavenger hunt” – 4,400 monthly searches
“Treasure hunt for team building” – 2,400 monthly searches
And odds are these are just the people who are taking time to find one themselves. Imagine what kind of engagement you can get when you put a scavenger hunt experience just a QR code away.
High interest in scavenger hunts is growing across:
Museums
Corporate team-building events
City tours
Seekr’s AI-powered approach fits naturally into all of these categories, making it a valuable tool far beyond the museum space.
About Seekr Games: Create, Host & Track Your Own Scavenger Hunt
With Seekr Games, anyone can design a scavenger hunt in minutes:
Create custom tasks
Let AI validate photos and answers
Host instantly with a join code or QR
Watch player progress live
Dive into detailed analytics afterward
It’s the easiest way to run modern scavenger hunts for:
Museums
Parks
Events
Businesses
Schools
Team-building activities
Tourism groups
All without installing an app.
Ready to Upgrade Your Museum or Event Experience?
The St. George Dinosaur Discovery Site shows how powerful an AI scavenger hunt can be for boosting engagement and modernizing the visitor experience. Whether you're replacing a paper hunt or launching your first interactive exhibit activity, Seekr Games makes it simple, impactful, and fun.
👉 Start building your own AI scavenger hunt today with Seekr Games.
